Here are our quick expert tips for picking your keywords for your first Search Engine Optimization Campaign.
- Choose your location
- Choose the language
- Be Specific – for example “shoes” is general, but blue suede boots” would be a better keyword combination than “shoes”
- Think like a customer – write down all the categories you sell
- Organize by theme – group your campaigns for example “women boots”
- Use negative keywords to exclude all items you don’t have available for sale
- Keyword must be based on your website
- Use your keywords throughout all media channels, your website, press releases, social media, videos etc
- Add your keywords to the meta tags of your website
- Use your keywords in the H1 tags
Is your business ready to get on first page of Google search? For assistance with planning and optimizing your SEO Keywords campaign please contact us at 305-389-0566